An Early Look at MLS Jersey Week

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Earlier this week, the MLS announced its first Jersey Week, which will occur from February 25 through February 28. MLS said Jersey Week will be held annually as a kick-off to the season. Jersey Week will have the most value if teams and the league are able to stop leaks of the new shirts.

Stopping the leaks may be easier said than done, as online communities and blogs have become quite successful at leaking jersey designs well before they are introduced. As listed below, more than half of the 2013 MLS jerseys appear to have been leaked prior to Jersey Week:

If the leaks detailed above turn out to be correct, nine of 16 jerseys would be leaked or released prior to Jersey Week. Moving Jersey Week a few weeks earlier could help the league prevent leaks and also generate more sales as fans prepare for the upcoming season.

(Leak information primarily sourced from the incomparable Chris Creamer’s Sports Logos Community.)

About 10 minutes into Adidas’ pitch about an innovative new uniform with sleeves, Warriors’ co-owner Peter Guber had seen enough. “I went ‘Wow!’ ” Guber said of the August 2011 meeting. “It was a very profound change. And I think Adidas presenting it to us and giving us the option to be the first one to do this demonstrates our willingness to be inventive.

Warriors to unveil jersey with sleeves - Marin Independent Journal

Perhaps you were the only team willing to wear sleeved jerseys, not the lone team selected for inventiveness…